What are these "Sidewiki" comments?

Comments in Sidewiki are "browser comments" made about a page (or part thereof), which are displayed alongside the page for subsequent visitors.

They are outside the control of the site/page owner.

Anyone (with a Google account) can leave a comment on any web page using Sidewiki.

For more information visit this HCJ insider blog post.
in reference to: Handmade contemporary jewellery - Home (view on Google Sidewiki)

Sidewiki as a recruiting tool.

HCJ plans to use Sidewiki as a tool: to broaden exposure of the project and as a recruting tool to "ping" artists and galleries we hope would be interested in what the project is about.

This information hopefully makes the intent of any sidewiki comments clear and gives people a chance to ask questions and a place to reply.
Replying is not something that is built into Sidewiki (you cannot reply to a comment left in Sidewiki).

If you have any questions or comments we'd be very happy to hear from you, whichever way you connect.

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...or follow the insider blog and leave a comment below :-)